Case study
Carbon Footprint App
Building a sustainability app
Industry:
Regenerative Business
Region:
Germany, Europe
Business Models:
B2C Carbon Footprint App
Contributed Competencies:
Requirements engineering, Software engineering, UX/UI design
Success Factors:
Brand-building, Strong user orientation
Introduction
Sustainable consumption – CO² footprint tracking for your pocket
In today’s society, we are placing more and more emphasis on consuming more sustainably and tracking our own consumption patterns. However, most of society does not even know how certain products and activities affect their own environmental footprint. To address this knowledge gap, a German energy producer has built a platform for end consumers as part of its sustainability strategy to help users live more sustainably and consciously. In cooperation with DevelopX, a company was founded to develop an app in which the user can compare the CO² emissions of different products and activities and acquire further knowledge about a more sustainable everyday life. At the same time, the user should also be able to track his own carbon footprint.


Konrad is one of the founders of DevelopX and leads the company as Managing Partner. He founded DevelopX in 2019 as a partner of TruVenturo, one of Europe’s leading company builders in the digital space. Prior to founding DevelopX, Konrad was responsible for founding and scaling several tech startups at TruVenturo and realized several successful exits.
After studying materials science, Konrad worked for several years as an Engagement Manager at McKinsey & Company in Hamburg, advising companies in the manufacturing, high tech and chemicals sectors. Konrad holds an MBA from IESE Business School in Barcelona and lives in Hamburg.
As an engineer and passionate entrepreneur, Konrad works with companies in the energy, industrials and logistics sectors and advises our private equity clients in due diligence or portfolio optimization.
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