Case study
Ritter Sport
Conception and launch of an individual NFT Collection for Ritter Sport
Industry:
web3
Region:
Worldwide
Business Models:
Chocolate manufacturing
Contributed Competencies:
Software engineering, web3 expertise
Success Factors:
Intensive conception in sprints, Lean approach, Stakeholder management, Top management backing
Introduction
Development, market positioning and customer interaction with the help of web3
Ritter Sport is a German family-owned company best known for its square and colourful range of chocolates. In order to break new ground in terms of brand positioning and customer interaction, concepts were to be developed for entry into web3.
DevelopX solution
Design and launch of an NFT collection
Our approach
Our result
Prior to joining DevelopX in 2021, Chris had already gained entrepreneurial experience as founder of a start-up in the mobile fitness space and worked as Commercial Lead at an established software engineering boutique. There, he oversaw the implementation and evolution of complex digital products. Prior to that, Chris spent most of his career in management consulting, supporting clients in large-scale transformation and restructuring programs.
Chris studied technical physics at the Technical University of Munich. As a partner at DevelopX, he implements large-scale software development projects across industries and consults as an expert on the use of new technologies such as web3 or AI. Chris has a passion for decentralization and digital art.
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